The home of consumer understanding


Consumer sentiment towards household finances is the most positive it has ever been in the history of our tracker with a net score of 25%.

The population is divided on household expectations for the next year with 31% thinking they will improve, and 25% thinking they will worsen.

Satisfaction and wellbeing

63% (2)

How many people are satisfied with life overall?
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Significant minority

unable to cope with a major expense

Future spending

23% (-2)

How many people are cutting back spending on essentials?
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Which? Lived Inflation

Expectations for the economy

40% (2)

How many people think the UK economy will get better in the next year?
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Long term inflation remains high for essentials

Trust in industry sectors and other institutions

34% (-4)

How many people trust energy companies?
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Consumer worries

Squeezometer - The 5 levels of financial distress

26% (2)

How many people are feeling the squeeze?
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