Report: Brexit Consumer Research: Food

The Which? Brexit consumer research programme has been running since September 2017 and consists of a quarterly quantitative tracker survey and a series of online communities. Selected data from the tracker is available to view here: https://consumerinsight.which.co.uk/brexit

This research report details the findings relating to food issues from our Brexit consumer research programme. The aim of the research was to understand what the consumer priorities are for the food sector after the UK leaves the EU. The research covered a range of topics such as consumer behaviour whilst food shopping, food labelling and food standards and enforcement. Both quantitative and qualitative research were conducted, with the results from both included in this report. The results shown here come from quantitative research conducted in January and March 2018 and qualitative research conducted in November 2017.