Policy and insight

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Our current policy & insight areas

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Our policy and insight

We track consumer trends, undertake rigorous research, and find practical solutions to consumer problems.

Policy papers

Our evidence-based proposals for ways to make life simpler, fairer and safer for consumers

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Consumer insight

Our latest research, analysis and data on the challenges facing consumers

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Press

Read all of our press releases and responses to breaking news

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Trending topics

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What’s new

Here are our latest policy proposals and insights.

More from policy and insight

campaigns team

Our campaigns team

Meet our campaigns team who are tackling consumer harm by making life simpler, fairer and safer for consumers

Consumer Insight Tracker

Consumer Insight Tracker

Our monthly survey with 2,000 UK adults, covering topics like household finances and trust in business. See our insight articles and data dashboards here

Consumer Data

Our Consumer Data

We have a range of datasets and data tools to help you better understand the challenges facing consumers today, from insulation to inflation and beyond

Which? Press Office

Press office information

Meet our press office team and media spokespeople, and find all the information you need to contact them

Which? Policy and Insight About us

About us

Learn more about the Policy and Insights team at Which? and our mission to create a fairer and safer world for consumers

The Which? Fund

The Which? Fund

Discover our grantmaking support efforts to uncover and tackle the consumer harm facing diverse and disadvantaged communities